I find Anagrama influential in the way they present their work,
they have a way of showing the simplest things off in a way to
make them more exotic than they truly are, as seen here. It’s
something I find admirable, but it’s what I also strive for within
my own art direction and practice, and is kept in mind while I’m
creating designing.
The way the products are presented plays a big part in making the brand convincing. The balance and pacing of a project is incredibly important, it’s something I keep reminding my self when taking the final photographs of how it will look when It’s shown together and not as a single image because I’m trying to tell the story of the brand.
The way the products are presented plays a big part in making the brand convincing. The balance and pacing of a project is incredibly important, it’s something I keep reminding my self when taking the final photographs of how it will look when It’s shown together and not as a single image because I’m trying to tell the story of the brand.
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